3 Ways to Make VA Content Writing Work for You
So, you have an idea that you want to publish to the world. Great! But with only so many hours in a day, you might find yourself tongue-tied with a blank page before you know it! Fortunately, we’re here for you! A virtual assistant (VA) can be of great help. So let’s get you started!
1. Be clear about your blog post points
As a writer, you might be tempted to let your creativity take the wheel. There’s nothing wrong with that. In fact, we encourage it! But before you start typing, make sure you have a clear idea of what you’re going to say. If you’re not entirely sure how to do that, try brainstorming or making a mind map. It will help get those ideas out of your head and onto paper (or screen).
Remember: Having a plan of action is key to communicating your ideas effectively.
2. Know your target audience
It's critical to understand who you're trying to target with your content. It may sound obvious, but many businesses have no idea who they're writing for.
Ask yourself what you know about your audience: What do they want? What do they need? How old are they? What are their hobbies or interests? The answers to these questions are vital to ensuring that your message stays relevant to your readers.
If you already have a website or online presence, there are tools that can extract this information from your existing site traffic. You can also use social media tracking tools to learn more about the people interacting with your brand on those platforms. You can even run a survey or a poll on social media to gain valuable insight into how people actually perceive your business.
3. Set clear expectations for the virtual assistant
Now that you have these things set up, you’ll want to clarify several things to make sure that you get the most from your VA’s help. These are:
A clear outline of the piece,
A deadline (either in days or a hard date),
A word count range
A structure for the piece (headings, etc.)
A style guide or examples of writing that you like
Any other details that may be pertinent
If you have your own voice and don’t mind sharing it with your VA, provide a few samples of your own writing. This will give the VA a better idea of what they should be aiming for in their work. It might even help them better understand how to write in your specific niche if it’s something they don’t have experience with.
With the right help and with a little guidance, you can create awesome content.
If you are going to work with a VA, make sure you communicate everything clearly. The better you get your points across to your VA, the better the results you will get.
To recap, here are the key things to remember if you want to make VA content writing work for you:
Set clear expectations to avoid wasting time and effort
Set deadlines and stick to them
Give constructive feedback (Pro tip: Always mention something positive before pointing out shortcomings)